{rfName}
Di

Indexed in

License and use

Citations

2

Altmetrics

Analysis of institutional authors

Blanco-González AAuthorEscamilla-Solano SAuthorPrado-Román CAuthor

Share

October 10, 2022
Publications
>
Chapter
No

Dimensions of corporate social responsibility in the hotel industry: The case of Meliá Hotels

Publicated to:Corporate Social Responsibility For Valorization Of Cultural Organizations. 54-76 - 2018-01-01 (), DOI: 10.4018/978-1-5225-3551-5.ch003

Authors: González-Vázquez E; Blanco-González A; Escamilla-Solano S; Prado-Román C

Affiliations

Rey Juan Carlos University, Spain - Author
University of Vigo, Spain - Author

Abstract

Corporate social responsibility(CSR) has evolved from philanthropic to business strategy. CSR implies acceptance of the benefits it generates in companies where they are implemented such as financial performance, customer satisfaction, or organizational legitimacy. The objective is to test the level of implementation of CSR policies in Melia Hotels International, which is the leader in the Spanish hotel industry. The methodology used is the case study. Strategic plans, CSR reports, web information, and a survey of CSR director of the company have been analysed. The results confirm the concern they have for each interest group, as well as showing a clear commitment to the environment. The managing of its reputation and image is evidenced by its commitment to comply with the principles of the Global Compact and its evolving in Merco corporate reputation ranking. The main conclusion of this chapter has been that Melia Hotels has a correct integration of the policies of CSR in the general strategy of the company. © 2018, IGI Global. All rights reserved.

Keywords

Quality index

Bibliometric impact. Analysis of the contribution and dissemination channel

Esta aportación ha sido publicada por la editorial Igi Global according to the SPI Ranking, y en el año de publicación del trabajo, 2018-01-01, es considerada en la posición Q2.

Independientemente del impacto esperado determinado por el canal de difusión, es importante destacar el impacto real observado de la propia aportación.

Según las diferentes agencias de indexación, el número de citas acumuladas por esta publicación hasta la fecha 2025-07-10:

  • Open Alex: 1
  • Scopus: 2

Impact and social visibility

From the perspective of influence or social adoption, and based on metrics associated with mentions and interactions provided by agencies specializing in calculating the so-called "Alternative or Social Metrics," we can highlight as of 2025-07-10:

  • The use of this contribution in bookmarks, code forks, additions to favorite lists for recurrent reading, as well as general views, indicates that someone is using the publication as a basis for their current work. This may be a notable indicator of future more formal and academic citations. This claim is supported by the result of the "Capture" indicator, which yields a total of: 18 (PlumX).

Leadership analysis of institutional authors

There is a significant leadership presence as some of the institution’s authors appear as the first or last signer, detailed as follows: Last Author (Prado Román, Camilo).