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Analysis of institutional authors

Alcolea-Diaz, GAuthor

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September 27, 2022
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Prisa in the Spanish media system: From leadership to the loss of centrality

Publicated to:Profesional De La Informacion. 28 (6): e280614- - 2019-12-01 28(6), DOI: 10.3145/epi.2019.nov.14

Authors: Garcia-Santamaria, Jose-Vicente; Perez-Serrano, Maria-Jose; Alcolea-Diaz, Gema

Affiliations

Univ Carlos III Madrid, Dept Comunicac, Getafe 28903, Madrid, Spain - Author
Univ Complutense Madrid, Dept Periodismo & Comunicac Global, Avda Complutense 3, E-28040 Madrid, Spain - Author
Univ Rey Juan Carlos, Dept Ciencias Comunicac & Sociol, Camino Molino S-N, Fuenlabrada 28943, Madrid, Spain - Author

Abstract

Prisa led from the beginning of the nineties until 2009 the Spanish media system, reaching a turnover of 4,000 million euros per year in 2008. And until it divested its stake in Canal+, Prisa was the largest Spanish multimedia group, both in terms of net income and cumulative audience (15.65%) of press, radio, television and internet. The reasons why a group, destined to be one of the great European champions, lost in a few years its centrality, as well as a good part of its size, measured in net income, are the subject of this article. From the theoretical perspective, this research is based on the Political Economy of Communication, although the article also stops in the analysis of financialization and the consequent debt that ultimately hindered the development of the group and that explains, along with other erroneous strategic decisions, the dismantling of a conglomerate that had taken more than thirty years to build.

Keywords

Communication structureFinancializationGroups of communicationMediaMedia systemMultimedia groupsPrisaSpain

Quality index

Bibliometric impact. Analysis of the contribution and dissemination channel

The work has been published in the journal Profesional De La Informacion due to its progression and the good impact it has achieved in recent years, according to the agency Scopus (SJR), it has become a reference in its field. In the year of publication of the work, 2019, it was in position , thus managing to position itself as a Q1 (Primer Cuartil), in the category Cultural Studies.

From a relative perspective, and based on the normalized impact indicator calculated from the Field Citation Ratio (FCR) of the Dimensions source, it yields a value of: 3.62, which indicates that, compared to works in the same discipline and in the same year of publication, it ranks as a work cited above average. (source consulted: Dimensions Jul 2025)

Specifically, and according to different indexing agencies, this work has accumulated citations as of 2025-07-26, the following number of citations:

  • WoS: 3
  • Scopus: 6

Impact and social visibility

From the perspective of influence or social adoption, and based on metrics associated with mentions and interactions provided by agencies specializing in calculating the so-called "Alternative or Social Metrics," we can highlight as of 2025-07-26:

  • The use, from an academic perspective evidenced by the Altmetric agency indicator referring to aggregations made by the personal bibliographic manager Mendeley, gives us a total of: 6.
  • The use of this contribution in bookmarks, code forks, additions to favorite lists for recurrent reading, as well as general views, indicates that someone is using the publication as a basis for their current work. This may be a notable indicator of future more formal and academic citations. This claim is supported by the result of the "Capture" indicator, which yields a total of: 13 (PlumX).

With a more dissemination-oriented intent and targeting more general audiences, we can observe other more global scores such as:

  • The Total Score from Altmetric: 1.35.
  • The number of mentions on the social network X (formerly Twitter): 2 (Altmetric).

It is essential to present evidence supporting full alignment with institutional principles and guidelines on Open Science and the Conservation and Dissemination of Intellectual Heritage. A clear example of this is:

  • The work has been submitted to a journal whose editorial policy allows open Open Access publication.

Leadership analysis of institutional authors

There is a significant leadership presence as some of the institution’s authors appear as the first or last signer, detailed as follows: Last Author (Alcolea Díaz, Gema).